What is Pardot?

Pardot is the premier application for automating your digital marketing communications. It provides customizable emails and website integration that tracks how customers interact with your online presence. Potential customers are scored based on their interactions. Pardot then groups prospects’ and allows you to identify highly qualified leads.

TechStorm Consulting Ltd is an expert in Pardot implementations. We can get you started with a basic setup or integrate highly complex solutions to fit your business model. We can integrate all of your digital engagement channels onto one platform, allowing you to modernize your sales process. At TechStorm we can provide you with a Pardot solution that will maximize your ROI on marketing initiatives.

TechStorm Pardot Services

Pardot Implementation

A Salesforce.com Certified Pardot Consultant and implementation partner, TechStorm has the people and expertise to get you Pardot-ready.

Pardot Training

Get full training for your teams – on both the sales and marketing sides – from the professionals at TechStorm. We’ll customize our approach and deliver training that speaks to your unique needs.

Pardot Audit and Optimization

Already have Pardot? We’ll help make sure you’re running in top form. We can even conduct an audit on your complete Pardot instance to help identify more ways for you to make the most of your implementation.

Pardot QuickStart Service

Package Details

  • 60 day implementation timeframe
  • 60 day post-implementation support
  • Dedicated Pardot Certified implementation consultant
  • CRM integration guidance
  • Technical setup guidance
  • Marketing asset setup guidance
  • Client Provides HTML for Templates
  • Marketing asset creation
  • Stock Marketing Assets; 4 Email Templates, 2 Landing Page Templates, 1 Form Template, 1 Email Preference Page, 1 Unsubscribe Page
  • Training and support on template use and editing
  • Advanced training and introduction to marketing strategies
  • Standard objects customisation
  • User set up
  • System security configuration
  • Page layouts
  • List Views
  • GUI customisation
  • End user training
  • 1 week post quickstart support
  • Best practices consulting
  • Role-specific training

Basic

Standard

Pardot &
SalesCloud

Get started

Request a proposal to get started or talk to an expert for more information about our process Request a proposal

Account Engagement (Pardot) FAQs

Account Engagement has a standalone interface, but it operates within the Salesforce ecosystem and requires the appropriate Salesforce licensing and connector. It can be used without specifically having Sales Cloud, depending on the Salesforce products and licences in place. When connected with Sales Cloud, it provides deeper integration for lead management, campaign activity and sales handoff.
We configure consent capture, preference management, unsubscribe handling and appropriate data retention/deletion processes based on the organisation's requirements. We also help maintain appropriate records of consent and marketing preferences.
Yes. We configure landing pages for event registration, automate confirmation and reminder emails, track attendee engagement, and measure event ROI through Salesforce sync and attribution reporting.
Multi-touch attribution tracks all prospect interactions (email opens, link clicks, form submissions, content downloads) and attributes credit to multiple touchpoints in the buyer journey. Reports show which programmes and content drive conversions.
We support both. You can A/B test subject lines, content, send times, and calls-to-action. Larger tests can compare entirely different campaign approaches. Testing results drive optimisation across future campaigns.